Most companies started having a website in the digital age to increase their visibility so that users can choose it from other competitors. So, instead of finding a designer who can create a website, companies have started looking for all-in-one designers who can build a website using code. Web designers need to work on the front-end and back-end design processes. A web designer needs to develop skills like user experience (UX) / user interface (UI) design, graphic design, coding knowledge, SEO (Search Engine Optimization), communication, etc., to stand out from other designers.

Advantages of Knowing Web Design Theory
Knowledge of web design theory helps designers design websites with users in mind. Web Design Theory Fundamentals deals with architecture, color theory, and user experience, which are essential to creating a web design that allows users to spend more time on the site. Great route and alluring visual plans assist clients with finding data rapidly and effectively and making a move. Learning and integrating Information Architecture (IA) while designing a website will help create a high-quality website.
Is Coding Knowledge Required?
Learning specific programming languages distinguishes designers from other designers and gives them an edge in exploring possibilities for design customization. These days, most design firms are looking for designers with basic knowledge of CSS (Cascading Style Sheets) and HTML (Hypertext Markup Language) because these are the two most widely used languages when designing a website. CSS deals with the visual appearance (style and layout) of a website, while HTML gives structure to a website and helps place the content in the correct positions.
Three Things That Make a Web Designer Stand Out
Designers must be familiar with the essential tools used in the web and graphics design industry today. It might appear to be immaterial for a website specialist to learn pictures or design-altering programs like Adobe Illustrator or Photoshop, yet it is valuable in basic circumstances when graphic design correction is required. Resizing and compression are some of the most common tasks web designers do, so knowing the basics is more than enough.
A Content Management System (CMS) allows multiple users to access to edit, manage, and create web content. It helps web designers who are unfamiliar with coding or have less knowledge of code develop and host websites with many templates and plug-in options.
Prototyping is an essential part of UX (user experience) design that helps designers visualize the final version of a site. Prototyping helps clients finalize a design, and designers can now spend some time sculpting the perfect website design instead of finishing the entire design and waiting for client approval.
It is Good to Know Some SEO Practices
Although the website design is great, only the best search engine optimization (SEO) strategies can improve website visibility. SEO is a set of processes that deal with the appearance and ranking in SERPs (search engine results pages). This helps Google crawl thousands and thousands of other websites at the same time, making the website easy to use.
Improve Your Communication Skills
Communication skills are important in addition to web design skills because they help you communicate effectively with your customers and team to achieve better results. Teamwork is essential in all areas of the industry, so effective communication between team members is key to creating a website that meets customer requirements rather than your own copy.
Review Your Work to Improve Quality
Web designers must check their work frequently so that they can learn techniques and improve them to perfection. Testing a web page frequently helps designers to measure page loading speed and check that the site works fine on both mobile and desktop versions without any issues.
Showcase Your Talent with a Portfolio
Companies looking for web designers these days require skill, experience, and knowledge. Therefore, having a solid portfolio helps companies understand the potential of a web designer and choose among others who only know web design theory. As the number of web designers is increasing daily, having a portfolio to showcase your uniqueness and creativity is essential. 8. Keep up with future trends: With designs and trends constantly changing, web designers need to keep up with the latest trends and technologies to avoid becoming outdated. While the design shows uniqueness and creativity, it is expected to complement the current trend to continue for a long time in this design industry. Designers can check out the social media platform where other designers share their work and get inspired to create a website that matches the current trend.
Join Web Design Communities
Getting inspiration from other designers through social media platforms is a daily practice, but constant communication with them helps a designer grow and learn more. By actively participating in web design communities, designers can learn about upcoming trends and technologies that will be used in web design. Building contacts is the main thing a web designer should keep in mind. Designers should try to attend local conferences and meetings to gain more connections.
Use Feedback to Improve The Design
Try sharing your work with colleagues and friends and ask them for feedback to see what they think of the design. Thanks to the feedback received, web designers can improve their work style and approach to web design. Web designers always strive for perfection in their work, but they should avoid it at the beginning of their careers. Trying to be perfect in the first step can cause problems for web designers due to its being time-consuming.